Campaign Guides
Campaign Guides
Dormant Member Win-Back Campaign Guide
Dormant member win-back campaigns are the perfect mix of a lapsed member campaign and a member acquisition campaign. The goals for this campaign inclu...
Event & Conference Engagement Campaign Guide
Conference and event engagement campaigns can be a powerful tool in ensuring your registrants are getting what they want at your event or conference. ...
Event & Conference Registration Campaign Guide
Conference and event registration campaigns are most impactful when the experience of registering is as seamless as possible for the recipient. These ...
Lapsed Member Campaign Guide
Lapsed member campaigns can help your association understand a person's intent to renew or reinstate their membership. At PropFuel, we define a lapsed...
Member Acquisition Campaign Guide
A primary goal of a member acquisition campaign is, of course, to help your association acquire new members! But that's not all: it's also valuable fo...
New Member Onboarding Campaign Guide
New Member Onboarding campaigns help associations engage with new (or even renewing!) members all year round. While research shows that the 3-3-6 me...
NPS Campaign Guide
The Net Promoter Score (NPS) is one of the most common metrics used by organizations and a majority of Fortune 1000 companies to measure customer sati...
Profile Update Campaign Guide
Profile update campaigns are a powerful tool for cleaning up or enhancing data in your AMS or other systems. These check-ins provide contacts an easy ...
Renewal Campaign Guide
Renewal campaigns have a single goal - to get members to renew, and whenever possible, to do it early. Renewal campaigns remind members their membersh...
Student Engagement Campaign Guide
Students are the future of trade and professional associations, and it's necessary to nurture the relationship. Students are the pipeline to the next ...
Year 2+ Member Engagement Campaign Guide
A member engagement campaign is a great way to keep your members engaged past that initial year with your association. If you haven't yet built a new ...
CPA Society Campaign Guides
CPA Society Dormant Member Win-Back Campaign Guide
Dormant member win-back campaigns are the perfect mix of a lapsed member campaign and a member acquisition campaign. The goals for this campaign inclu...
CPA Society Lapsed Member Campaign Guide
Lapsed member campaigns can help your CPA society understand a person's intent to renew or reinstate their membership. At PropFuel, we define a lapsed...
CPA Society Member Acquisition Campaign Guide
A primary goal of a member acquisition campaign is, of course, to help your association acquire new members! But that's not all: it's also valuable fo...
CPA Society Renewal Campaign Guide
Renewal campaigns have a single goal - to get members to renew, and whenever possible, to do it early. Renewal campaigns remind members their membersh...